A distinction in insights
that generates
innovative solutions
Our Services
Dialogue Studies
We are known for our effective approach to physician-patient dialogue studies and research on sales representative-customer interactions.
Our training and experience in ethnography, social interaction, socio-linguistics has positioned us as experts in how these key stakeholders interact.
Device & Usability Studies
We combine our unique skills in the interplay between observation and interviewing to study how users interact with devices and applications.
Studies include identifying the root cause of users' device difficulties, as well as determining how to enhance product design.
Complex Qualitative Research
Our clients recognize that our distinctive analytic acumen makes us excellent partners for studies with more complex strategic objectives.
Examples include supply chain pain points (unmet needs) research, barriers & drivers studies, and the exploration of incipient prescribing trends.